SharkNinja, Inc. research snapshot
SN AI stock analysis currently sees SharkNinja as a fast-growing consumer-product company whose Shark and Ninja brands, product launches, retailer reach, and international expansion have lifted sales and earnings. At the August 2, 2026 data cutoff, the latest readily available close was $161.77 on July 31 and the mechanically verified market capitalization was $22.89 billion. Management raised its 2026 net sales, adjusted EPS, and adjusted EBITDA outlook after Q1, while the next Q2 2026 report is scheduled for August 5, 2026. The central question is whether innovation, international growth, and margin discipline can continue to offset tariffs, competition, retailer dependence, and a valuation that already assumes healthy execution. This page is an informational research tool, not investment advice.
Current price
$161.77 close on July 31, 2026
Market cap
$22.89 billion
AI score
75 / 100
Rating
Raised 2026 outlook, strong innovation and international growth, with tariff and valuation sensitivity
Trend status
Uptrend above the 50-day and 200-day moving averages near the 52-week high, with firm momentum and a rich valuation
Data cutoff (updated monthly)
August 4, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | SharkNinja designs and sells household products across cleaning, cooking and beverage, food preparation, and beauty and home-environment categories through retailers, distributors, and direct channels. | High |
| Moat | The Shark and Ninja brands, fast product development, retail distribution, design and patent portfolio, and repeat category expansion create advantages, but appliances remain a competitive and imitable market. | Medium-high |
| Management | CEO Mark Barrocas and the team raised 2026 net sales, adjusted EPS, and adjusted EBITDA guidance after Q1 and began repurchasing shares, creating a capital-allocation test alongside investment in launches and international distribution. | Medium-high |
| Financial trend | Q1 2026 net sales rose 15.6% to $1,412.8 million, international sales rose 31.6%, adjusted EBITDA rose 17.5% to $235.4 million, and it marked the 12th consecutive quarter of double-digit organic growth. | High |
| Valuation | At the July 31 close, tool-verified valuation was about 32.6x TTM EPS, 8.3x book value, and 59.4x TTM free cash flow per share, leaving limited room for a growth or margin reset. | High |
| Technical trend | SN was above the cited 50-day average of $139.06 and 200-day average of $116.88 and near the $164.37 52-week high, while RSI at 67.55 suggested firm momentum but a less forgiving entry after a run-up. | Medium |
| Risk level | Medium-high. Tariffs, supplier and China exposure, discretionary demand, retailers, inventory, product quality, competition, and valuation compression can materially affect returns. | Medium-high |
| AI confidence | High for historical facts, analyst targets, and calculation inputs, and medium for forward sales, margins, and market-multiple outcomes. | High data confidence |
| Investment certainty | Medium because strong execution can still lead to weak returns if product demand cools or the valuation multiple falls. | Medium |
SN AI stock forecast
The SN AI stock forecast uses a three-year scenario model around the $161.77 July 31 close. It uses the midpoint of management’s 2026 adjusted diluted EPS guidance, $6.05, as a transparent modeling input rather than a GAAP forecast, and notes the August 5, 2026 Q2 report as the next catalyst. The resulting ranges are scenarios, not price promises.
$265 to $295
More likely if new-category launches keep gaining share, international growth stays strong, tariffs are offset through sourcing, pricing and mix, adjusted EPS compounds near 18%, and the market retains a premium multiple near 28x modeled earnings.
$185 to $210
More likely if sales growth moderates into the low teens, operating leverage remains intact, inventory stays controlled, adjusted EPS compounds near 12%, and the market assigns a 23x modeled earnings multiple.
$110 to $125
More likely if tariffs or promotions hurt gross margin, launches fail to repeat, consumer demand softens, retailer pressure rises, or the multiple falls toward 17x modeled earnings despite modest earnings growth.
SN AI technical analysis
SN AI technical analysis uses StockAnalysis data available at the August 2, 2026 cutoff. The latest readily available closing price in the source was $161.77 on July 31. This static page does not fetch live chart data, so confirm support, resistance, moving averages, momentum, volume, volatility, and invalidation levels before acting.
| Level | Value | Why it matters |
|---|---|---|
| Current price | $161.77 | Latest readily available closing price in the source, dated July 31, 2026. |
| Near support | $155 to $162 | A planning zone around the cutoff price, not a guaranteed floor. |
| Trend support | About $139 | The cited 50-day moving average was $139.06 and is the first trend reference below price. |
| Longer trend support | About $117 | The cited 200-day moving average was $116.88 and is a deeper trend reference. |
| Near resistance | About $164 | The source cited a 52-week range high of $164.37. A sustained move above this area with volume would strengthen the breakout case. |
| Momentum | RSI 67.55 | Momentum was positive and approaching a commonly watched overbought area, which can increase pullback risk. |
| Volume | 20-day average 1.34 million shares | Compare breakouts and breakdowns with recent average volume rather than price alone. |
| Volatility | Beta 1.18 | The cited beta was above 1, consistent with moves that can exceed the broader market. |
| Invalidation | Close below about $139 | A decisive close below the cited 50-day average would weaken the trend-following setup. A break below about $117 would require a deeper trend review. |
SN AI trading strategy
The SN AI trading strategy is a rules-based research framework, not personalized advice. Use it with position sizing, explicit loss limits, live-chart confirmation, and current checks of SharkNinja filings, category demand, tariffs, inventory, gross margin, retailer orders, cash flow, and share repurchases.
Wait for SN to hold the $155 to $162 planning zone and break above the $164 area with volume above the cited 20-day average, while revenue growth, new-product adoption, and margin commentary remain constructive.
A failed breakout or decisive close below the $139 moving-average reference should invalidate the trend setup.
If SN pulls back without a business-thesis break, compare the price with 2026 guidance, category sales, international growth, inventory, tariffs, gross margin, operating cash flow, and repurchase activity.
Do not average down unless maximum loss, position size, and a fundamental invalidation condition are set in advance.
Track the August 5 Q2 2026 report, product-launch sell-through, market share, international sales, retailer and distributor orders, tariffs, supplier continuity, gross margin, inventory, adjusted EPS guidance, free cash flow, debt, and share repurchase activity.
Reduce confidence when the share price rises without matching evidence in sales, cash flow, margin, inventory discipline, or per-share earnings.
Investment research summary
Customers pay SharkNinja for practical household products that combine recognizable brands, product design, performance, distribution, and marketing. Growth comes from new categories, market-share gains in existing categories, and international expansion.
Shark and Ninja have brand awareness, product-development speed, retailer relationships, a growing design and patent portfolio, and cross-category distribution. These advantages can compound, but they are weaker than a recurring-revenue lock-in because competitors can copy features and consumers can switch.
The thesis can fail if tariffs or supply disruption raise costs, consumer spending weakens, a launch misses, retailers push price or reduce orders, inventory builds, products suffer quality or recall issues, competitors copy successful features, or a premium multiple compresses.
Management raised 2026 net sales, adjusted EPS, and adjusted EBITDA outlook after Q1 and began repurchasing shares. The key test is balancing innovation and international investment with disciplined sourcing, inventory, and per-share value creation.
Consumers continue to adopt products that reduce household effort or improve convenience, food preparation, cleaning, and personal care. The opportunity is broad but cyclical, and category growth can attract aggressive incumbent and private-label competition.
At the July 31 close, tool-verified valuation was about 32.6x TTM EPS and 59.4x TTM free cash flow per share. That price leaves less margin for error if tariffs, demand, launch cadence, or margins fall short of the growth embedded in expectations.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| SN price, shares, and market capitalization | $161.77 close on July 31, 2026, 141.52 million shares, and $22.89 billion mechanically verified market capitalization | StockAnalysis market and statistics data, sourced from S&P Global Market Intelligence | August 2, 2026 |
| Q1 2026 results and raised guidance | $1,412.8 million net sales, up 15.6%; $121.5 million GAAP net income; $1.09 adjusted diluted EPS; and FY2026 guidance of 11.5% to 12.5% net sales growth, $6.00 to $6.10 adjusted diluted EPS, and $1,290 million to $1,300 million adjusted EBITDA | SharkNinja Q1 2026 earnings release | August 2, 2026 |
| Q1 2026 category and regional sales | Cleaning $516.6 million, Cooking and Beverage $414.6 million, Food Preparation $287.5 million, Beauty and Home Environment $194.1 million, and international sales $496.8 million, up 31.6% | SharkNinja Q1 2026 earnings release and SEC Form 10-Q | August 2, 2026 |
| FY2025 revenue and net income | $6.399 billion revenue and $701.4 million GAAP net income, cross-validated against SharkNinja, Macrotrends, and StockAnalysis | SharkNinja FY2025 earnings release, Macrotrends, and StockAnalysis financial statements | August 2, 2026 |
| Cash and debt | $511.8 million cash and equivalents and $729.0 million total debt excluding unamortized deferred financing costs at March 31, 2026, with $489.1 million of revolver capacity | SharkNinja Q1 2026 earnings release, cross-validated with StockAnalysis balance-sheet data | August 2, 2026 |
| Technical indicators and valuation ratios | 50-day average $139.06, 200-day average $116.88, RSI 67.55, 20-day volume 1.34 million, beta 1.18, 52-week high $164.37, and TTM EPS $4.96 | StockAnalysis statistics and financial statements | August 2, 2026 |
| Analyst consensus and price target | Strong Buy from 12 analysts with an average target of $170.59, a low of $137.51 and a high of $200, after July 2026 target raises including Piper Sandler to $181 and Canaccord to $185 | StockAnalysis forecast page, sourced from S&P Global Market Intelligence | July 29, 2026 |
This SN AI stock analysis is an informational tool only and is not investment advice, a recommendation, or a guarantee of future returns. Forecast ranges are scenario outputs based on available data as of the cutoff date and can be wrong if fundamentals, valuation multiples, technical conditions, tariffs, competition, consumer demand, or market liquidity change.
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