SharkNinja, Inc. research snapshot

SN AI Stock Analysis

SN AI stock analysis currently sees SharkNinja as a fast-growing consumer-product company whose Shark and Ninja brands, product launches, retailer reach, and international expansion have lifted sales and earnings. At the July 11, 2026 data cutoff, the latest readily available close was $145.90 on July 8 and the mechanically verified market capitalization was $20.65 billion. The central question is whether innovation, international growth, and margin discipline can continue to offset tariffs, competition, retailer dependence, and a valuation that already assumes healthy execution. This page is an informational research tool, not investment advice.

Current price

$145.90 close on July 8, 2026

Market cap

$20.65 billion

AI score

74 / 100

Rating

Strong product innovation and growth, with tariff and valuation sensitivity

Trend status

Uptrend above the 50-day and 200-day moving averages, with positive momentum and elevated consumer-cycle risk

Data cutoff (updated weekly)

July 11, 2026

Informational use only. This page is not investment advice.

Research quality check

information Richness
A-level information richness. SharkNinja has SEC filings, quarterly releases, detailed category and regional sales disclosure, broad market data coverage, and a public track record since its 2023 separation.
bias Check
The main AI bias risk is extrapolating recent product-launch momentum and social-media visibility while underweighting tariffs, supplier concentration, inventory, retailer bargaining power, product failures, copycats, and the cyclicality of discretionary consumer spending.
ai Confidence
High for reported results, balance-sheet figures, share count, market-cap math, and published technical statistics. Medium for technical levels, category durability, and scenario outcomes because each can change with demand, tariffs, and the next earnings release.
investment Certainty
Medium. The operating record and brands are attractive, but future shareholder returns depend on maintaining innovation and margins while the market continues to pay a premium for growth.

Quick verdict table

DimensionConclusionConfidence
Business qualitySharkNinja designs and sells household products across cleaning, cooking and beverage, food preparation, and beauty and home-environment categories through retailers, distributors, and direct channels.High
MoatThe Shark and Ninja brands, fast product development, retail distribution, design and patent portfolio, and repeat category expansion create advantages, but appliances remain a competitive and imitable market.Medium-high
ManagementCEO Mark Barrocas and the team raised 2026 targets after Q1, and the $750 million authorization creates a capital-allocation test alongside investment in launches and international distribution.Medium-high
Financial trendQ1 2026 net sales rose 15.6% to $1.413 billion and 2025 net sales rose 15.7% to $6.399 billion, while Q1 international sales grew 31.6%.High
ValuationAt the July 8 close, tool-verified valuation was about 29.4x TTM EPS, 7.5x book value, and 53.8x TTM free cash flow per share, leaving limited room for a growth or margin reset.High
Technical trendSN was above the cited 50-day average of $126.19 and 200-day average of $112.80, while RSI at 67.25 suggested firm momentum but a less forgiving entry after a run-up.Medium
Risk levelMedium-high. Tariffs, supplier and China exposure, discretionary demand, retailers, inventory, product quality, competition, and valuation compression can materially affect returns.Medium-high
AI confidenceHigh for historical facts and calculation inputs, and medium for forward sales, margins, and market-multiple outcomes.High data confidence
Investment certaintyMedium because strong execution can still lead to weak returns if product demand cools or the valuation multiple falls.Medium

SN AI stock forecast

SN AI Stock Forecast Scenarios

The SN AI stock forecast uses a three-year scenario model around the $145.90 July 8 close. It uses the midpoint of management’s 2026 adjusted diluted EPS guidance, $6.05, as a transparent modeling input rather than a GAAP forecast. The resulting ranges are scenarios, not price promises.

Bullish case

$265 to $290

More likely if new-category launches keep gaining share, international growth stays strong, tariffs are offset through sourcing, pricing and mix, adjusted EPS compounds near 18%, and the market retains a premium multiple near 28x modeled earnings.

Base case

$185 to $205

More likely if sales growth moderates into the low teens, operating leverage remains intact, inventory stays controlled, adjusted EPS compounds near 12%, and the market assigns a 23x modeled earnings multiple.

Bearish case

$110 to $125

More likely if tariffs or promotions hurt gross margin, launches fail to repeat, consumer demand softens, retailer pressure rises, or the multiple falls toward 17x modeled earnings despite modest earnings growth.

SN AI technical analysis

SN AI Technical Analysis

SN AI technical analysis uses StockAnalysis data available at the July 11, 2026 cutoff. The latest readily available closing price in the source was $145.90 on July 8. This static page does not fetch live chart data, so confirm support, resistance, moving averages, momentum, volume, volatility, and invalidation levels before acting.

LevelValueWhy it matters
Current price$145.90Latest readily available closing price in the source, dated July 8, 2026.
Near support$140 to $146A planning zone around the cutoff price, not a guaranteed floor.
Trend supportAbout $126The cited 50-day moving average was $126.19 and is the first trend reference below price.
Longer trend supportAbout $113The cited 200-day moving average was $112.80 and is a deeper trend reference.
Near resistance$154The source cited a 52-week range high of $154.04. A sustained move above this area with volume would strengthen the breakout case.
MomentumRSI 67.25Momentum was positive and approaching a commonly watched overbought area, which can increase pullback risk.
Volume20-day average 1.48 million sharesCompare breakouts and breakdowns with recent average volume rather than price alone.
VolatilityBeta 1.18The cited beta was above 1, consistent with moves that can exceed the broader market.
InvalidationClose below about $126A decisive close below the cited 50-day average would weaken the trend-following setup. A break below about $113 would require a deeper trend review.

SN AI trading strategy

SN AI Trading Strategy Framework

The SN AI trading strategy is a rules-based research framework, not personalized advice. Use it with position sizing, explicit loss limits, live-chart confirmation, and current checks of SharkNinja filings, category demand, tariffs, inventory, gross margin, retailer orders, cash flow, and share repurchases.

Trend-following setup

Wait for SN to hold the $140 to $146 planning zone and break above the $154 area with volume above the cited 20-day average, while revenue growth, new-product adoption, and margin commentary remain constructive.

A failed breakout or decisive close below the $126 moving-average reference should invalidate the trend setup.

Mean-reversion setup

If SN pulls back without a business-thesis break, compare the price with 2026 guidance, category sales, international growth, inventory, tariffs, gross margin, operating cash flow, and repurchase activity.

Do not average down unless maximum loss, position size, and a fundamental invalidation condition are set in advance.

Fundamental monitor

Track product-launch sell-through, market share, international sales, retailer and distributor orders, tariffs, supplier continuity, gross margin, inventory, adjusted EPS guidance, free cash flow, debt, and the $750 million repurchase authorization.

Reduce confidence when the share price rises without matching evidence in sales, cash flow, margin, inventory discipline, or per-share earnings.

Investment research summary

Four-master Research Compression

Business essence

Customers pay SharkNinja for practical household products that combine recognizable brands, product design, performance, distribution, and marketing. Growth comes from new categories, market-share gains in existing categories, and international expansion.

Moat

Shark and Ninja have brand awareness, product-development speed, retailer relationships, a growing design and patent portfolio, and cross-category distribution. These advantages can compound, but they are weaker than a recurring-revenue lock-in because competitors can copy features and consumers can switch.

Munger risk inversion

The thesis can fail if tariffs or supply disruption raise costs, consumer spending weakens, a launch misses, retailers push price or reduce orders, inventory builds, products suffer quality or recall issues, competitors copy successful features, or a premium multiple compresses.

Management

Management raised 2026 sales, adjusted EPS, and adjusted EBITDA outlook after Q1 and began executing against the repurchase authorization. The key test is balancing innovation and international investment with disciplined sourcing, inventory, and per-share value creation.

Industry trend

Consumers continue to adopt products that reduce household effort or improve convenience, food preparation, cleaning, and personal care. The opportunity is broad but cyclical, and category growth can attract aggressive incumbent and private-label competition.

Valuation and margin of safety

At the July 8 close, tool-verified valuation was about 29.4x TTM EPS and 53.8x TTM free cash flow per share. That price leaves less margin for error if tariffs, demand, launch cadence, or margins fall short of the growth embedded in expectations.

Source-backed data

SN Data Table

Every metric below includes a source and last verification date.

MetricValueSourceLast verified
SN price, shares, and market capitalization$145.90 close on July 8, 2026, 141.52 million shares, and $20.65 billion mechanically verified market capitalizationStockAnalysis market and statistics data, sourced from S&P Global Market IntelligenceJuly 11, 2026
Q1 2026 results and guidance$1.413 billion net sales, up 15.6%; $121.5 million GAAP net income; $1.09 adjusted diluted EPS; and FY2026 sales-growth guidance of 11.5% to 12.5%SharkNinja Q1 2026 earnings release and SEC Form 10-QJuly 11, 2026
Q1 2026 category and regional salesCleaning $516.6 million, Cooking and Beverage $414.6 million, Food Preparation $287.5 million, Beauty and Home Environment $194.1 million, and international sales $496.8 millionSharkNinja Q1 2026 earnings release and SEC Form 10-QJuly 11, 2026
FY2025 revenue and net income$6.399 billion revenue and $701.4 million GAAP net income, cross-validated against SharkNinja, Macrotrends, and StockAnalysisSharkNinja FY2025 earnings release, Macrotrends, and StockAnalysis financial statementsJuly 11, 2026
Cash and debt$511.8 million cash and equivalents and $726.3 million total debt at March 31, 2026SharkNinja Q1 2026 earnings release, cross-validated with StockAnalysis balance-sheet dataJuly 11, 2026
Technical indicators and valuation ratios50-day average $126.19, 200-day average $112.80, RSI 67.25, 20-day volume 1.48 million, beta 1.18, and TTM EPS $4.96StockAnalysis statistics and financial statementsJuly 11, 2026

Frequently Asked Questions

This SN AI stock analysis is an informational tool only and is not investment advice, a recommendation, or a guarantee of future returns. Forecast ranges are scenario outputs based on available data as of the cutoff date and can be wrong if fundamentals, valuation multiples, technical conditions, tariffs, competition, consumer demand, or market liquidity change.