Bullish case
$490 to $525
More likely if comparable sales stay above the company plan, new stores mature well, branded inventory remains abundant, adjusted EBIT margin expands, and the market continues to value BURL near a premium earnings multiple.
Burlington Stores, Inc. research snapshot
BURL AI stock analysis currently reads Burlington Stores as a well-executing off-price retailer that is gaining from value-conscious shopping, opportunistic branded buying, and a large store-opening plan. At the July 11, 2026 data cutoff, BURL closed at $317.16 on July 8, 2026, and its verified market capitalization was about $19.73 billion. First-quarter Fiscal 2026 sales rose 14% to $2.852 billion, comparable store sales rose 6%, and adjusted EPS rose 26% to $2.10. The key trade-off is that the operating record is strong while the share price already requires continued sales, margin, and store-opening execution. This BURL AI stock analysis is informational only and is not investment advice.
Current price
$317.16
Market cap
$19.73 billion verified market capitalization
AI score
72 / 100
Rating
Strong off-price retailer with sustained execution, store-growth runway, and valuation sensitivity
Trend status
Neutral near term, with price near the 50-day average and above the 200-day average
Data cutoff (updated weekly)
July 11, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | Burlington sells in-season branded apparel, footwear, accessories, and home merchandise at off-price value, supported by a scalable store model and disciplined buying. | High |
| Moat | The moat comes from merchant relationships, opportunistic inventory sourcing, scale, value perception, and store economics, not from strong customer switching costs. | Medium-high |
| Management | CEO Michael O’Sullivan has overseen sustained EPS growth, disciplined store expansion, and buybacks, though the next test is preserving returns as the store base expands. | Medium-high |
| Financial trend | Fiscal 2025 sales rose 9% to about $11.5 billion and net income rose 21% to about $610 million. Q1 Fiscal 2026 extended the momentum with 14% sales growth and 6% comparable sales growth. | High |
| Valuation | At $317.16, BURL traded near 32.6x TTM EPS, 1.66x sales, 10.74x book value, and 51.5x free cash flow per share, leaving limited room for an operational miss. | High |
| Technical trend | The July 8 quote was almost level with the 50-day average of $317.15 and above the 200-day average of $298.50, while RSI of 46.75 reflected muted momentum. | Medium |
| Risk level | Risks include consumer weakness, inventory availability, tariff and import-cost pressure, store-opening execution, competition, debt, leases, labor costs, and valuation compression. | Medium-high |
| AI confidence | Reported-data confidence is high, while forecast confidence is lower because retail demand and valuation multiples are inherently cyclical. | High data confidence |
| Investment certainty | The business case is stronger than the margin-of-safety case at the July quote. Investors need evidence that growth and margin gains can remain durable as expansion continues. | Medium |
BURL AI stock forecast
The BURL AI stock forecast uses scenario math, not a price promise. Pineify financial_rigor.py modeled the July 8, 2026 quote of $317.16 and TTM EPS of $9.72 over three years. The output was approximately $213.80 in the bearish case, $375.20 in the base case, and $515.80 in the bullish case before any change in capital structure.
$490 to $525
More likely if comparable sales stay above the company plan, new stores mature well, branded inventory remains abundant, adjusted EBIT margin expands, and the market continues to value BURL near a premium earnings multiple.
$355 to $390
More likely if Fiscal 2026 guidance of 9% to 11% total sales growth, 2% to 4% comparable sales growth, and adjusted EPS of $11.45 to $11.80 is broadly met, followed by moderate earnings growth.
$200 to $225
More likely if comparable sales stall, consumer demand weakens, tariffs or sourcing costs pressure merchandise margin, new stores dilute productivity, or the market resets the earnings multiple closer to 22x.
BURL AI technical analysis
BURL AI technical analysis is neutral near term as of the July 11, 2026 cutoff. The $317.16 July 8 quote sat near the $317.15 50-day moving average, above the $298.50 200-day moving average, with RSI at 46.75. These are dated chart references, not a prediction.
| Level | Value | Why it matters |
|---|---|---|
| Current price | $317.16 | StockAnalysis closing quote reference for July 8, 2026. |
| Immediate support | $310 to $317 | Area around the 50-day average where buyers need to stabilize the near-term trend. |
| Deeper support | $295 to $300 | Zone around the 200-day moving average that separates a normal pullback from a more meaningful trend break. |
| Near resistance | $330 to $335 | A recovery through this area would improve the short-term price structure after the recent consolidation. |
| Higher resistance | $350 to $365 | Area where a stronger earnings and sales narrative would need follow-through from price and volume. |
| Moving averages | 50-day $317.15, 200-day $298.50 | StockAnalysis technical references as of July 9, 2026. |
| Momentum | RSI 46.75 | Momentum is neither oversold nor a confirmed breakout condition. |
| Volume | 20-day average 649,204 shares | Watch whether a move above resistance comes with broader participation than the recent average. |
| Volatility | Beta 1.46 | BURL has shown higher volatility than the broad market and can move sharply around earnings and retail data. |
| Invalidation | Sustained close below $295 | A durable break below the 200-day area would weaken the current trend framework and require a fresh review of earnings expectations. |
BURL AI trading strategy
This BURL AI trading strategy is a rules-based research framework, not personalized advice. It connects price behavior with comparable sales, store productivity, margin, inventory, debt, and management guidance.
Look for BURL to hold above the $317 area and reclaim $330 to $335 with improving volume while comparable sales, store productivity, and adjusted EBIT margin remain on track.
A failed reclaim or sustained move below $295 should reduce confidence, especially when accompanied by a guide-down or weaker consumer and sourcing commentary.
If BURL retreats toward $295 to $300 while sales guidance, comparable sales, and store-opening economics remain intact, reassess the price against updated EPS, free cash flow, debt, and the new-store pipeline.
Do not treat a lower price as value by itself if the decline reflects deteriorating inventory availability, margin pressure, traffic weakness, or higher leverage.
Track comparable sales, total sales, new-store openings, merchandise margin, freight, sourcing costs, adjusted EBIT margin, inventory mix, cash, debt, free cash flow, buybacks, and full-year guidance.
Position size should reflect cyclical retail demand, the lack of a dividend, and the fact that a premium valuation can fall faster than earnings estimates change.
Investment research summary
Customers pay Burlington for recognizable branded merchandise at everyday off-price value. The model depends on merchants sourcing attractive product, stores presenting a changing assortment, and a cost structure that turns sales growth into margin and earnings growth.
Burlington benefits from vendor relationships, merchant know-how, opportunistic buying, a national store base, value perception, and scale in sourcing and distribution. The moat is real but moderate because customers can shift to TJX, Ross, department stores, online retailers, or other value channels.
The thesis can fail if consumer traffic weakens, branded inventory becomes less available on favorable terms, tariffs raise costs, store growth lowers unit economics, labor or shrink rises, or the market stops paying a premium multiple for off-price retail execution.
Michael O’Sullivan and the leadership team have produced a recent streak of double-digit adjusted EPS growth while opening stores and repurchasing shares. The management question is whether that discipline remains intact as the company targets about 115 net new stores in Fiscal 2026.
Off-price retail can benefit when shoppers seek value and brands need flexible outlets for excess inventory. The category still faces consumer-cycle risk, e-commerce competition, sourcing volatility, and pressure from larger off-price peers with broader scale.
At about 32.6x TTM EPS and 51.5x trailing free cash flow per share, BURL is valued for continued execution. The base three-year scenario is above the July quote, but the bearish scenario shows that a lower multiple or flat EPS can materially reduce the margin of safety.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| BURL quote reference | $317.16 at the July 8, 2026 close | StockAnalysis statistics | July 11, 2026 |
| Market capitalization verification | $19.73 billion calculated from $317.16 x 62.20 million shares, compared with $19.73 billion reported market cap and a 0.01% variance | StockAnalysis statistics and Pineify financial_rigor.py | July 11, 2026 |
| Fiscal 2025 revenue and income | Sales increased 9% to about $11.5 billion and net income increased 21% to $610 million, or $9.51 per share | Burlington Fiscal 2025 earnings release and 2025 Form 10-K | July 11, 2026 |
| Q1 Fiscal 2026 operating results | Total sales $2.852 billion, comparable sales +6%, GAAP net income $115 million, GAAP diluted EPS $1.79, and adjusted EPS $2.10 | Burlington Q1 Fiscal 2026 earnings release | July 11, 2026 |
| Fiscal 2026 outlook | Management guided to 9% to 11% total sales growth, 2% to 4% comparable sales growth, about 115 net new stores, and adjusted EPS of $11.45 to $11.80 | Burlington Q1 Fiscal 2026 earnings release | July 11, 2026 |
| Cash and debt | Q1 ended with $747 million unrestricted cash and $1.917 billion total debt, including $1.716 billion term-loan debt and $186 million convertible notes | Burlington Q1 Fiscal 2026 earnings release and Form 10-Q | July 11, 2026 |
| Valuation and technical references | TTM EPS $9.72, book value per share $29.53, free cash flow per share $6.16, 50-day average $317.15, 200-day average $298.50, RSI 46.75, beta 1.46 | StockAnalysis statistics | July 11, 2026 |
This page is an informational research tool for Burlington Stores and is not investment advice, a recommendation, or a promise of future returns. Forecast scenarios are based on available public data, market references, and valuation assumptions as of the stated cutoff date, and they can be wrong if fundamentals, rates, sentiment, or market structure change.
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