Pinterest, Inc. research snapshot
PINS AI stock analysis currently reads Pinterest as a visual discovery and shopping-intent platform with 631 million monthly active users and more than 80 billion monthly searches. The analysis is not a certain price prediction. At the July 12, 2026 cutoff, the latest verified close used here was $22.52, market capitalization was about $12.61 billion, and the main question was whether Pinterest can close the gap between strong engagement and still-developing monetization. The stock trades at a low forward earnings multiple, but that discount reflects real execution, competition, and ad-pricing risks. This is informational research and not investment advice.
Current price
$22.52
Market cap
$12.61 billion verified market capitalization
AI score
62 / 100
Rating
Unique visual-discovery platform with strong user growth and a wide monetization gap
Trend status
Price recovered above short-term moving averages but remains below long-term resistance
Data cutoff (updated weekly)
July 12, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | Pinterest connects high-intent users with products and ideas through visual search and recommendations. Advertisers pay because the audience is actively planning purchases. | High |
| Moat | The moat comes from a large visual corpus, personalized boards, logged-in user data, brand positivity, and commercial search volume. It is real but narrower than Meta or Google. | Medium |
| Management | CEO Bill Ready is driving AI, performance ads, and commerce expansion. The key test is whether the new Chief Business Officer and the sales reorganization can translate engagement into revenue faster. | Medium |
| Financial trend | Revenue reached $4.22 billion in 2025, up 16%, with 2026 Q1 revenue at $1.01 billion, up 18%. Free cash flow was $1.25 billion in 2025 and $312 million in 2026 Q1. | High |
| Valuation | At $22.52, the stock trades near 46x trailing GAAP EPS and under 12x forward non-GAAP EPS, depending on the earnings measure. The wide spread reflects one-time 2024 tax benefits and 2026 investment spending. | Medium |
| Technical trend | PINS reclaimed its 50-day moving average near $20.50 to $21.00 but remains below the 200-day moving average area, which public sources place near $20.70 to $25.20. | Medium |
| Risk level | Key risks are ad pricing pressure, AI-driven discovery competition, retail advertiser pullbacks, international monetization lag, sales force execution, and high stock-based compensation. | High |
| AI confidence | High confidence for reported revenue, user count, share count, market cap math, and major risk categories. Lower confidence for future monetization speed and valuation re-rating. | High data confidence |
| Investment certainty | Medium certainty. The platform has a durable user base, but the stock price outcome depends on execution in monetization, margins, and capital returns. | Medium |
PINS AI stock forecast
The PINS AI stock forecast uses scenario ranges around the $22.52 cutoff price. It does not claim that AI can predict a specific future price. The bullish case requires Pinterest to sustain double-digit revenue growth, expand ARPU, improve ad pricing, and maintain a mid-to-high-teens forward earnings multiple. The base case assumes growth continues but the market stays cautious. The bearish case assumes ad pricing and margin pressure persist and the multiple contracts.
$35 to $58
More likely if Pinterest accelerates ARPU growth, expands mid-market and SMB advertisers, integrates tvScientific into a measurable CTV revenue stream, improves ad pricing, and investors value the stock near a 20x three-year forward earnings multiple.
$22 to $36
More likely if revenue grows in the low-to-mid teens, non-GAAP earnings grow near 8% annually, buybacks keep reducing share count, and the market values Pinterest near a 15x forward earnings multiple.
$14 to $22
More likely if ad pricing keeps falling, AI assistants take share of commercial discovery, large retailers keep cutting budgets, sales execution lags, or the stock is re-rated toward a 10x forward earnings multiple.
PINS AI technical analysis
PINS AI technical analysis starts from the $22.52 July 10 close used for this July 12 static page. Public technical sources showed the stock above short-term moving averages but still facing a long-term moving average and prior supply area. Because this page does not fetch request-time market data, traders should confirm levels on a live chart before acting.
| Level | Value | Why it matters |
|---|---|---|
| Current price | $22.52 | Latest verified close used for this page as of the July 12, 2026 data cutoff. |
| Near support | $20.50 to $21.00 | Support planning zone around the 20-day and 50-day moving-average area reported by public technical sources. |
| Secondary support | $19.20 to $20.00 | Bollinger band lower boundary and recent swing low area. A sustained break would weaken the recovery setup. |
| Near resistance | $22.50 to $23.00 | The current price zone and upper Bollinger band area. Breakout attempts need volume confirmation. |
| Long-term resistance | $23.80 to $25.20 | Public sources place the 200-day moving average in this wide area, which has acted as a ceiling for the recovery. |
| 50-day moving average | About $20.50 to $20.90 | Investing.com and MunafaSutra both showed PINS above the 50-day moving average around the cutoff. |
| 200-day moving average | About $20.70 to $25.20 | Source estimates differ materially. Investing.com placed it near $20.73, while TipRanks showed $25.24. Use a live chart for the exact level. |
| Momentum | RSI 58 to 62, MACD positive | Momentum was constructive but not overbought, with short-term indicators mostly bullish and long-term still mixed. |
| Volume | About 9.9 million shares | The July 10 volume was above the recent 10-day average, suggesting participation in the short-term move. |
| Volatility | ATR 14 near $0.29 to $1.08 | Source estimates vary. Investing.com reported $0.29, while other platforms showed about $1.08. Position sizing should allow for normal daily movement. |
| Invalidation | Close below $20.00, then $19.20 | A close below the 50-day area would weaken the near-term setup. A break below the June swing lows would challenge the recovery. |
PINS AI trading strategy
The PINS AI trading strategy is a rules-based framework, not personalized advice. It combines filing-backed business evidence, technical confirmation, position sizing, and clear invalidation levels.
Look for PINS to hold above the 50-day area and break the $22.50 to $23.00 resistance zone with improving volume before treating momentum as confirmed.
A failed breakout or daily close below the 50-day area should reduce confidence in the setup.
If PINS pulls back toward $20.50 to $21.00 without a thesis break, compare price stabilization with upcoming Q2 2026 results, ARPU trends, and ad pricing commentary.
Do not average down solely because the valuation looks low. Define maximum loss and review the monetization gap first.
Track Q2 2026 results, MAU growth, ARPU growth, ad impression and pricing trends, Pinterest Assistant adoption, tvScientific contribution, buyback pace, and share count.
Lower the rating if revenue growth decelerates while ad pricing keeps falling, or if the gap between engagement and monetization fails to narrow.
Investment research summary
Pinterest is a visual discovery engine where users search, save, and shop for ideas. Advertisers pay to reach people who are already planning purchases, giving Pinterest a higher-intent audience than many entertainment platforms.
The moat is the combination of a large visual search index, personalized boards, logged-in user data, brand positivity, and more than 80 billion monthly searches. It is not as wide as Meta or Google because users can also search and shop on Instagram, TikTok, YouTube, and AI assistants.
The thesis can fail if ad pricing keeps declining, AI assistants absorb commercial discovery, large retailers cut ad budgets, international ARPU stays low, sales execution disappoints, or stock-based compensation dilutes per-share gains.
CEO Bill Ready has shifted Pinterest toward AI, performance advertising, and commerce. The 2026 Q1 earnings call described a significant gap between engagement and monetization and a sales reorganization to close it. The tvScientific acquisition and $3.5 billion buyback are large capital-deployment decisions that will be judged over the next few years.
Pinterest sits at the intersection of visual search, social commerce, AI-powered discovery, and connected TV advertising. The long-term trend favors intent-based shopping platforms, but the industry also faces ad-budget cyclicality, privacy changes, and competition from AI-powered general search.
At $22.52, the market values Pinterest at roughly 12x forward non-GAAP earnings, a significant discount to historical multiples. That discount is the margin of safety if execution improves, but it also reflects doubt that the monetization gap will close quickly.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| PINS price | $22.52 close on July 10, 2026 | Exa.ai market data and StockAnalysis quote snapshots | July 12, 2026 |
| Market capitalization and shares | $12.61 billion, verified as $22.52 x 560,160,000 shares (0.04% variance) | StockAnalysis statistics and financial_rigor.py market cap verification | July 12, 2026 |
| 2025 annual revenue | $4.222 billion | Pinterest 2025 Form 10-K and 2025 Q4 earnings release | July 12, 2026 |
| 2025 annual net income | $417 million | Pinterest 2025 Form 10-K and 2025 Q4 earnings release | July 12, 2026 |
| 2025 annual free cash flow | $1.252 billion | Pinterest 2025 Form 10-K and 2025 Q4 earnings release | July 12, 2026 |
| 2026 Q1 operating snapshot | $1.008 billion revenue, 631 million global MAUs, $207 million Adjusted EBITDA, $312 million free cash flow | Pinterest 2026 Q1 earnings release | July 12, 2026 |
| Cash, investments, and liabilities | $1.299 billion in cash, cash equivalents, and marketable securities; $1.795 billion total liabilities including $980 million convertible notes | Pinterest 2026 Q1 Form 10-Q | July 12, 2026 |
| 2026 Q1 ARPU | Global $1.61, U.S. and Canada $7.12, Europe $1.17, Rest of World $0.20 | Pinterest 2026 Q1 earnings release | July 12, 2026 |
| Moving averages and momentum | 50-day MA about $20.50 to $20.90, 200-day MA about $20.70 to $25.20, RSI 58 to 62, MACD positive | Investing.com, MunafaSutra, and TipRanks technical snapshots | July 12, 2026 |
| Valuation math | 46.9x TTM PE, 2.88x PS, 11.8x forward non-GAAP PE, 2.1% earnings yield from financial_rigor.py | financial_rigor.py valuation verification and StockAnalysis statistics | July 12, 2026 |
This PINS AI stock analysis is an informational tool for research and education only. It is not investment advice, a recommendation, or a guarantee of future performance. Forecast ranges are scenarios based on available data as of July 12, 2026 and can be wrong.
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