Bullish case
$112 to $125
More likely if Q2 results on August 6 come in strong, golf participation stays elevated, international markets grow, margins recover through operating leverage, and the market sustains a 28-32x forward PE multiple.
Acushnet Holdings Corp. research snapshot
GOLF AI stock analysis reads Acushnet Holdings as a high-quality golf equipment and apparel company with industry-leading brands (Titleist, FootJoy, Scotty Cameron) and a durable competitive position in a sport with loyal participants. The analysis is not a certain price prediction. At the August 3, 2026 cutoff, the latest verified close was $101.27 on July 31, market capitalization was about $5.93 billion, and the stock had pulled back about 15% from its 52-week high of $119.65. The main questions now are whether premium brand moats, 2026 guidance of $2.63B to $2.68B in revenue, and a forward P/E near 25x support the price, with Q2 2026 results due August 6. This is informational research and not investment advice.
Current price
$101.27
Market cap
$5.93 billion
AI score
68 / 100
Rating
Quality business, full valuation
Trend status
Pullback after a strong rally, below the 50-day moving average
Data cutoff (updated monthly)
August 4, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | Acushnet sells premium golf equipment, balls, footwear, and apparel through Titleist, FootJoy, Scotty Cameron, and Vokey brands, with strong repeat purchase behavior and brand loyalty. | High |
| Moat | The moat comes from brand strength (Titleist #1 ball, FootJoy #1 shoe and glove), switching costs from fitting and tour validation, R&D in multilayer ball and club technology, and on-course distribution relationships. | High |
| Management | Management has a strong operating record with consistent revenue growth, an 8.5% dividend increase for 2026, and share buybacks. Q1 2026 revenue beat consensus while EPS missed, and management kept full-year guidance. | Medium-high |
| Financial trend | Revenue grew 4.1% in 2025 and about 6% on a trailing basis, but trailing net income fell to about $171 million and TTM free cash flow is thin. Margins are stable but below 2021 levels. | High |
| Valuation | The stock trades near 36x trailing earnings and about 25x forward earnings at the cutoff. Analyst consensus is Hold with an average 12-month target of $100.40, near the current price, so the valuation offers limited margin of safety. | Medium |
| Technical trend | GOLF fell about 15% over the past month and is trading below its 50-day moving average near $103 while holding above the 200-day average near $93. RSI near 38 points to short-term weakness rather than overbought risk. | Medium-high |
| Risk level | Key risks are golf participation cyclicality, tariff and input cost inflation, the Fila Korea parent ownership dynamic, retail channel concentration, Q2 earnings on August 6, and valuation compression. | Medium-high |
| AI confidence | Medium-high confidence for the business map, latest filings, market cap math, and major risk categories. Lower confidence for near-term price direction around the August 6 earnings date. | Medium-high data confidence |
| Investment certainty | Medium-low certainty. GOLF is a good business, but the valuation already prices in continued strong performance and the near-term setup depends on the upcoming earnings print. | Medium-low |
GOLF AI stock forecast
The GOLF AI stock forecast uses scenario ranges around the $101.27 July 31 close. It does not claim that AI can predict a specific future price. The bullish case requires sustained golf participation, international expansion, margin recovery, and a premium multiple. The base case assumes mid-single-digit growth consistent with 2026 guidance. The bearish case assumes participation normalization, tariff and cost pressure, or multiple compression.
$112 to $125
More likely if Q2 results on August 6 come in strong, golf participation stays elevated, international markets grow, margins recover through operating leverage, and the market sustains a 28-32x forward PE multiple.
$82 to $100
More likely if revenue grows mid-single digits toward the $2.63B to $2.68B 2026 guidance, margins hold steady, and the market values GOLF near a 23-27x forward earnings multiple, closer to analyst targets around $100.
$55 to $70
More likely if golf participation declines from post-pandemic peaks, tariffs and input costs compress margins, Q2 results disappoint, and the multiple contracts toward 17-20x.
GOLF AI technical analysis
GOLF AI technical analysis starts from the $101.27 July 31 close used for this August 3 static page. The stock is in a pullback within a longer uptrend: it trades below the 50-day moving average near $103, holds above the 200-day moving average near $93, and RSI around 38 shows short-term weakness. Because this page does not fetch request-time market data, traders should confirm levels on a live chart before acting.
| Level | Value | Why it matters |
|---|---|---|
| Current price | $101.27 | Latest verified close on July 31, 2026, used for this August 3 data cutoff. |
| Near support | $98 to $101 | The recent daily low zone around $99.5 to $100. A bounce here would fit a short-term mean-reversion setup. |
| Secondary support | $92 to $95 | The 200-day moving average area near $93. A sustained break below this zone would challenge the longer uptrend. |
| Near resistance | $103 to $108 | The 50-day moving average near $103 and the early July consolidation area. Recovery attempts need volume confirmation. |
| Upper resistance | $112 to $120 | The 52-week high zone around $119.65. A full reclaim would require a decisive breakout with above-average volume. |
| 50-day moving average | About $103 | GOLF traded below the 50-day MA at the cutoff, which is typical of a short-term pullback within an uptrend. |
| 200-day moving average | About $93 | Public technical data showed GOLF holding above its 200-day MA, supporting the longer-term uptrend. |
| Momentum | Negative short-term, RSI near 38 | The stock fell about 15% in the past month from the 52-week high of $119.65, so momentum is weak until price reclaims the 50-day MA. |
| Volume | About 226,000 to 236,000 shares (recent) | Average daily volume is about 274,000 to 357,000 shares. Recent volume was slightly below average, which can limit breakout reliability. |
| Volatility | Beta 0.80, moderate swings | GOLF has lower volatility than the broader market, consistent with a consumer branded products company. |
| Invalidation | Close below $92 to $93, then $85 | A close below the 200-day area near $93 weakens the longer setup. A break below $85 would signal a deeper correction. |
GOLF AI trading strategy
The GOLF AI trading strategy is a rules-based framework, not personalized advice. It combines filing-backed business evidence, technical confirmation, position sizing, and clear invalidation levels, with the August 6 earnings report as a major event risk.
Wait for GOLF to reclaim and hold the $103 to $105 zone (50-day moving average area) on above-average volume before treating the pullback as resolved and momentum as confirmed.
A failed reclaim or a daily close below the $92 to $95 support zone should reduce confidence in the continuation setup.
If GOLF holds $98 to $101 without a thesis break, evaluate whether the pullback is driven by sector weakness, tariff headlines, or company-specific news before considering a bounce.
Do not average down solely because the business is high quality. Define maximum loss based on portfolio size and risk tolerance, and avoid adding risk into the August 6 earnings print.
Track the August 6 Q2 report for revenue growth, gross margin trends, tariff and input cost commentary, international segment performance, and share repurchase activity.
Lower the rating if revenue growth slows below the mid-single-digit 2026 guidance range or if margins compress while the stock still trades at a premium multiple.
Investment research summary
Acushnet sells premium golf equipment, balls, footwear, gloves, and apparel to loyal golfers through Titleist and FootJoy, the two most recognized brands in the sport. Fiscal 2025 revenue was about $2.56 billion, roughly split between Titleist balls and clubs, FootJoy wear, and golf gear.
The moat is built on brands validated by tour professionals (Titleist #1 ball at majors), switching costs from fitting and performance consistency, R&D depth in multilayer ball and club technology, and distribution relationships with on-course pro shops.
The thesis can fail if golf participation normalizes down from post-COVID peaks, tariffs and input cost inflation erode margins, the Fila Korea parent limits strategic flexibility, Q2 results disappoint on August 6, or the premium valuation compresses as interest rates stay elevated.
Management has shown consistent execution with steady revenue growth, an 8.5% dividend increase for 2026, and share buybacks. Q1 2026 revenue beat consensus while EPS missed, and the key question is whether growth can stay at or above mid-single digits through international expansion and new products.
Golf benefits from post-pandemic participation gains, Topgolf-driven cultural relevance, and growing interest in Asia. The industry also benefits from an aging demographic that plays consistently, though weather, discretionary spending cycles, and tariff costs create quarterly variability.
At roughly 36x trailing earnings, 25x forward earnings, and 2.3x sales, the price embeds an expectation of sustained growth and margins. Analyst consensus is Hold with an average target of $100.40, near the current price, so the three-scenario model suggests limited upside in the base case and meaningful downside in a bear scenario.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| GOLF price | $101.27 close on July 31, 2026 | StockAnalysis (CBOE/real-time) and Yahoo Finance July 30 close of $100.39 | August 3, 2026 |
| Market capitalization | $5.93 billion, verified as $101.27 x 58.55 million shares (0.01% deviation) | financial_rigor.py market cap verification and StockAnalysis | August 3, 2026 |
| TTM revenue | About $2.61 billion (cross-validated within 0.08%) | Yahoo Finance and StockAnalysis (fiscal.ai), 2025 annual $2.56B within 1.88% | August 3, 2026 |
| TTM net income | About $170.59 million, diluted EPS $2.79 to $2.84 | Yahoo Finance and StockAnalysis statistics | August 3, 2026 |
| Cash and total debt | Cash and equivalents $50.38 million, total debt about $1.15B to $1.27B | StockAnalysis statistics and fiscal.ai balance sheet | August 3, 2026 |
| EPS and valuation | Trailing PE 35.78x, Forward PE 25.48x, PS 2.27x, PB 7.19x, EV/EBITDA 19.92x | StockAnalysis statistics and financial_rigor.py valuation verification | August 3, 2026 |
| Dividend | $1.02 per year, forward yield 1.01%, payout ratio 36% | StockAnalysis dividend data and Yahoo Finance | August 3, 2026 |
| 52-week range and beta | $73.09 to $119.65, Beta 0.80, 50-day MA $103.19, 200-day MA $93.12, RSI 37.82 | StockAnalysis statistics | August 3, 2026 |
| Analyst consensus and target | Consensus Hold, 12-month target $100.40 across 7 analysts (range $87 to $118) | StockAnalysis analyst summary and Yahoo Finance | August 3, 2026 |
| 2026 company guidance | Revenue $2.63B to $2.68B, adjusted EBITDA $415M to $435M | Q1 2026 earnings release, May 6, 2026 | August 3, 2026 |
| Three-scenario valuation | Bull $121.0 (+19.4%), Base $88.8 (-12.3%), Bear $56.8 (-43.9%) | financial_rigor.py three-scenario model at $101.27, EPS $2.84, 3-year horizon | August 3, 2026 |
| Shares outstanding and ownership | 58.55M shares (down 4.14% YoY), 2.96% insider, 55.91% institutional, short interest 4.57% of shares out | StockAnalysis statistics | August 3, 2026 |
This GOLF AI stock analysis is an informational tool for research and education only. It is not investment advice, a recommendation, or a guarantee of future performance. Forecast ranges are scenarios based on available data as of August 3, 2026 and can be wrong.
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