Bullish case
$120 to $135
More likely if golf participation stays elevated, international markets (especially Asia) grow, margins expand through operating leverage, and investors sustain a 30-35x forward PE multiple.
Acushnet Holdings Corp. research snapshot
GOLF AI stock analysis currently reads Acushnet Holdings as a high-quality golf equipment and apparel company with industry-leading brands (Titleist, FootJoy, Scotty Cameron) and a durable competitive position in a sport with loyal participants. The analysis is not a certain price prediction. At the July 12, 2026 cutoff, the latest verified close used here was $110.69, market capitalization was about $6.48 billion, and the main question was whether premium brand moats, golf participation trends, and international growth can sustain the current trailing P/E near 39x. This is informational research and not investment advice.
Current price
$110.69
Market cap
$6.48 billion
AI score
70 / 100
Rating
Good business, premium valuation
Trend status
Strong uptrend near 52-week highs
Data cutoff (updated weekly)
July 12, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | Acushnet sells premium golf equipment, footwear, and apparel through Titleist, FootJoy, Scotty Cameron, and Vokey brands, with strong repeat purchase behavior and brand loyalty. | High |
| Moat | The moat comes from brand strength (Titleist #1 ball, FootJoy #1 shoe/glove), switching costs from tour validation, distribution relationships, and R&D in golf ball and club technology. | High |
| Management | Management has a strong operating record with consistent margin expansion and prudent capital allocation through dividends and strategic investment. | Medium-high |
| Financial trend | Revenue and earnings have grown steadily, with TTM revenue about $2.61 billion and net income about $171 million. Profit margins are modest but improving. | High |
| Valuation | The stock traded near 39x TTM earnings at the cutoff, well above the historical consumer cyclical average, with limited margin of safety unless growth accelerates. | Medium |
| Technical trend | GOLF traded near its 52-week high of $119.65, well above its 52-week low of $73.09, showing a strong uptrend with some near-term overextension risk. | Medium-high |
| Risk level | Key risks are golf participation cyclicality, input cost inflation, Fila Korea parent ownership dynamics, retail channel concentration, and premium valuation compression. | Medium-high |
| AI confidence | Medium-high confidence for the business map, latest filings, market cap math, and major risk categories. Lower confidence for near-term price direction. | Medium-high data confidence |
| Investment certainty | Medium-low certainty. GOLF is a good business but the current valuation already prices in continued strong performance. | Medium-low |
GOLF AI stock forecast
The GOLF AI stock forecast uses scenario ranges around the $110.69 cutoff price. It does not claim that AI can predict a specific future price. The bullish case requires sustained golf participation, international expansion, margin improvement, and premium multiple support. The base case assumes moderate growth aligned with the broader golf market. The bearish case assumes participation normalization, cost pressure, or multiple compression.
$120 to $135
More likely if golf participation stays elevated, international markets (especially Asia) grow, margins expand through operating leverage, and investors sustain a 30-35x forward PE multiple.
$85 to $105
More likely if revenue grows 3-5%, margins hold steady, and the market values GOLF near a 25-28x forward earnings multiple, closer to historical consumer staple ranges.
$55 to $75
More likely if golf participation declines from pandemic-era peaks, cost inflation pressures margins, the company loses retail shelf space, and the multiple contracts toward 18-20x.
GOLF AI technical analysis
GOLF AI technical analysis starts from the $110.69 July 10 close used for this July 12 static page. Public technical sources showed the stock in a strong uptrend with price above moving averages and near its 52-week high. Because this page does not fetch request-time market data, traders should confirm levels on a live chart before acting.
| Level | Value | Why it matters |
|---|---|---|
| Current price | $110.69 | Latest verified close used for this page as of the July 12, 2026 data cutoff. |
| Near support | $100 to $104 | Support planning zone around the 20-day and 50-day moving-average area. |
| Secondary support | $88 to $93 | The zone around earlier consolidation levels. A sustained break below $100 would weaken the near-term setup. |
| Near resistance | $115 to $120 | The 52-week high zone around $119.65. Breakout attempts need volume confirmation. |
| 50-day moving average | About $100 to $104 | GOLF was trading well above the 50-day MA around the cutoff, indicating strong near-term momentum. |
| 200-day moving average | About $88 to $93 | Public technical sources showed GOLF well above its 200-day MA, supporting the long-term uptrend. |
| Momentum | Strongly positive, RSI likely elevated | The stock rallied significantly from its 52-week low of $73.09, suggesting potential overextension in the near term. |
| Volume | About 227,000 shares (recent) | Average daily volume is about 362,000 shares. Recent volume was below average, which can limit breakout reliability. |
| Volatility | Beta 0.80, moderate swings | GOLF has lower volatility than the broader market, consistent with a consumer branded products company. |
| Invalidation | Close below $100, then $88 | A close below the 50-day area near $100 weakens the near-term setup. A break below $88 would challenge the longer trend. |
GOLF AI trading strategy
The GOLF AI trading strategy is a rules-based framework, not personalized advice. It combines filing-backed business evidence, technical confirmation, position sizing, and clear invalidation levels.
Look for GOLF to hold above the $100 support zone and break above the $115 to $120 resistance with improving volume before treating momentum as confirmed.
A failed breakout or daily close below the $100 support area should reduce confidence in the continuation setup.
If GOLF pulls back toward $100 to $104 without a thesis break, evaluate whether the pullback is driven by sector weakness or company-specific news.
Do not average down solely because the business is high quality. Define maximum loss based on portfolio size and risk tolerance.
Track quarterly earnings for revenue growth, gross margin trends, international segment performance, input costs, and share repurchase activity.
Lower the rating if revenue growth slows to below 2% or if margins compress while the stock still trades at a premium multiple.
Investment research summary
Acushnet sells premium golf equipment, balls, footwear, gloves, and apparel to loyal golfers through Titleist and FootJoy, the two most recognized brands in the sport.
The moat is built on brands validated by tour professionals (Titleist #1 ball at majors), switching costs from fitting and performance consistency, R&D depth in ball multilayer technology, and distribution relationships with on-course pro shops.
The thesis can fail if golf participation normalizes down from post-COVID peaks, the Fila Korea parent limits strategic flexibility, input cost inflation erodes margins, or the premium valuation compresses as interest rates stay elevated.
Management has shown consistent execution with steady revenue growth, margin improvement, and regular dividend increases. The key question is whether growth can accelerate beyond mid-single digits through international expansion and new product categories.
Golf benefits from post-pandemic participation gains, Topgolf-driven cultural relevance, and growing interest in Asia. The industry also benefits from an aging demographic that plays consistently, though weather and discretionary spending cycles create quarterly variability.
At roughly 39x TTM earnings and 2.5x sales, the premium pricing embeds an expectation of sustained growth and margins. The three-scenario model suggests limited upside in the base case and meaningful downside in a bear scenario, making the entry price critical.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| GOLF price | $110.69 close on July 10, 2026 | Yahoo Finance | July 12, 2026 |
| Market capitalization | $6.48 billion, verified as $110.69 x 58.554 million shares | financial_rigor.py market cap verification and Barchart | July 12, 2026 |
| TTM revenue | About $2.61 billion (Yahoo Finance) / $2.56B (Barchart) | Yahoo Finance and Barchart cross-verified with < 1% deviation | July 12, 2026 |
| TTM net income | About $170.59 million | Yahoo Finance statistics page | July 12, 2026 |
| Cash and short-term investments | $50.38 million | Yahoo Finance balance sheet snapshot | July 12, 2026 |
| Total debt and enterprise value | Debt/Equity 153.76%, Enterprise Value about $7.38 billion | Barchart and Yahoo Finance | July 12, 2026 |
| EPS and valuation | TTM EPS $2.84, Trailing PE 38.98x, Forward PE ~29.50x, Price/Book 7.86x | financial_rigor.py valuation verification and Yahoo Finance | July 12, 2026 |
| Dividend | $1.02 per year, forward yield 0.92% | Yahoo Finance and Barchart dividend data | July 12, 2026 |
| 52-week range and beta | $73.09 to $119.65, Beta 0.81 | Yahoo Finance statistics | July 12, 2026 |
| Three-scenario valuation | Bull $125.2 (+13.1%), Base $92.1 (-16.8%), Bear $60.3 (-45.5%) | financial_rigor.py three-scenario model at $110.69 | July 12, 2026 |
| Shares outstanding and ownership | 58.55M shares, 53.3% insider, 53.1% institutional, 4.8% short float | Barchart profile data | July 12, 2026 |
This GOLF AI stock analysis is an informational tool for research and education only. It is not investment advice, a recommendation, or a guarantee of future performance. Forecast ranges are scenarios based on available data as of July 12, 2026 and can be wrong.
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