WillScot Holdings Corporation research snapshot
WSC AI stock analysis currently reads WillScot Holdings Corporation as the largest North American modular space and portable storage solutions provider, with $2.27 billion in trailing revenue, strong free cash flow of $327 million, and a verified $4.749 billion market cap. The investment case rests on the companys dominant market position, asset-light-like utilization economics, and operating leverage from a large rental fleet. The caution is that WillScot carries very high debt leverage at 438% debt-to-equity, generated negative GAAP net income over the trailing twelve months, and is exposed to non-residential construction and industrial end-market cycles. At the July 12, 2026 data cutoff, the latest close used here was $26.24 on July 10, 2026. The WSC AI stock forecast uses scenarios, not a certain price prediction, and this page is informational research, not investment advice.
Current price
$26.24
Market cap
$4.749 billion verified market cap
AI score
58 / 100
Rating
North American modular space leader with strong FCF generation, high leverage, and end-market cyclicality
Trend status
Moderate. Q1 2026 showed improved earnings momentum, but high debt leverage, negative GAAP net income over the trailing year, and end-market sensitivity to non-residential construction keep the risk profile elevated
Data cutoff (updated weekly)
July 12, 2026
Informational use only. This page is not investment advice.
| Dimension | Conclusion | Confidence |
|---|---|---|
| Business quality | WillScot leases modular space and portable storage to construction, industrial, energy, and government customers across North America. The business benefits from high utilization economics, repeat rentals, and a large fragmented market where WillScot holds the number-one position. | Medium |
| Moat | The moat is scale-based: the largest modular rental fleet in North America, a dense branch network, and national account relationships create a meaningful advantage over smaller local competitors. Switching costs are low for individual projects however. | Medium-low |
| Management | CEO Tim Boswell and the executive team have executed a successful roll-up strategy, integrating the Mobile Mini acquisition and driving margin expansion through operational efficiency and pricing discipline. | Medium |
| Financial trend | TTM revenue was $2.27 billion with $327 million levered FCF. Q1 2026 showed improved profitability with $38.85 million net income on $548.63 million revenue. The balance sheet carries $17 million cash against a large debt load reflected in 438% debt-to-equity. | High |
| Valuation | At $26.24, WSC trades at 17.85x trailing adjusted EPS, 24.15x forward EPS, 14.50x FCF, 5.44x book, and 2.09x revenue. EV/EBITDA of 14.77x is elevated, reflecting the high debt load. | High |
| Technical trend | WSC has rallied from the 52-week low of $14.91, now trading at $26.24 near the middle of its 52-week range of $14.91-$31.88. The stock traded up 39.35% YTD on strong earnings momentum. | Medium |
| Risk level | Risk is medium-high due to high leverage (438% debt-to-equity), negative GAAP net income over TTM, end-market cyclicality in non-residential construction, and refinancing risk on the large debt stack. | High |
| AI confidence | High for historical financials and valuation math. Lower for construction cycle timing, interest rate trajectory, and share-price outcomes. | High data confidence |
| Investment certainty | Low-medium certainty because WillScot has a strong market position and good FCF, but leverage and cyclicality cap the margin of safety for long-term holding. | Low-medium |
WSC AI stock forecast
The WSC AI stock forecast uses a three-year scenario framework around the $26.24 cutoff price. The financial-rigor model produced a bullish value near $55.90, a base value near $37.00, and a bearish value near $22.10 using adjusted TTM EPS, growth, and terminal PE assumptions. These are scenario outputs, not promises.
$50 to $60
More likely if non-residential construction stays healthy, WillScot continues to execute on pricing and margin expansion, FCF remains strong, debt is refinanced at favorable rates, and the company sustains adjusted EPS growth at 15%+ annually.
$34 to $40
Likely if the macro environment remains stable, WillScot delivers 8% adjusted EPS growth through utilization improvements and moderate pricing, leverage gradually declines, and the market assigns a 20x P/E multiple on sustainable earnings power.
$18 to $26
More likely if non-residential construction enters a downturn, utilization and rental rates decline, WillScot struggles to refinance debt at favorable rates, interest expense pressures earnings, and GAAP losses persist or widen.
WSC AI technical analysis
The WSC AI technical analysis is based on publicly available price snapshots around the July 10, 2026 close. WSC has rallied sharply from its 52-week low of $14.91, recovering 76% to the current $26.24. The 52-week high of $31.88 represents the nearest resistance level. The stock has shown strong momentum since the Q1 2026 earnings report.
| Level | Value | Why it matters |
|---|---|---|
| Resistance R1 | $28.40 | Analyst consensus target. Also a round-number psychological level and near prior consolidation zone. |
| Resistance R2 | $31.88 | 52-week high. Clearing this level would mark a new uptrend high and potentially open the path toward $35+. |
| Support S1 | $22.00 | Prior post-earnings breakout level and a natural round-number support zone. |
| Support S2 | $18.50 | Pre-earnings consolidation zone from early 2026. A break below this could signal trend reversal. |
| 200-day MA (approximate) | $21.50 | Approximate 200-day moving average. Holding above this level supports the medium-term bullish structure. |
| Volume trend | Above average | Volume on up days has exceeded the 2.49 million average, indicating institutional accumulation during the rally. |
| Volatility | Beta 1.32 | Higher than the market. WSC is moderately more volatile than the S&P 500, amplifying both upside and downside moves. |
WSC AI trading strategy
The WSC AI trading strategy framework is a reference structure, not personalized advice. WillScot offers opportunities for both trend-following and mean-reversion approaches given its cyclical end-market exposure and strong free cash flow generation.
Enter on confirmed break above $28.40 analyst target with above-average volume. Trail stop at the 50-day moving average or $22.00 support. Target the 52-week high of $31.88 initially, then reassess. Re-entry on pullback to the 20-day or 50-day MA within an intact uptrend.
Stop-loss at $22.00 or 8% below entry, whichever is lower. Reduce position size if VIX is above 20.
Accumulate on dips toward $22.00-$24.00 if the fundamental thesis is intact (utilization stable, FCF positive, no guidance cuts). Scale into position in thirds. Use a 12-18 month horizon targeting the analyst consensus of $28.40.
Hard stop at $18.00 (below 200-day MA and pre-earnings support). Core position size limited by the high-debt risk profile.
Use the Verdict table AI confidence of Medium and investment certainty of Low-medium as portfolio sizing guides. Limit WSC position to no more than 3-5% of a diversified portfolio given the leverage and cyclicality risk.
Monitor quarterly fleet utilization and rental rate trends. Watch debt maturity schedule and refinancing announcements. Consider hedging with put spreads if the position is large and near the S2 support level.
Investment research summary
WillScot is the largest North American modular space and portable storage rental company. Customers rent mobile offices, classrooms, storage containers, and blast-resistant modules for construction sites, industrial facilities, energy projects, and institutional use. Revenue is driven by fleet utilization, rental rates, and value-added product sales.
WillScot moat is primarily scale and density: the largest fleet, a 200+ branch network, and national account relationships. Local competitors lack the fleet breadth, geographic coverage, and service capability to challenge WillScot on large multi-site projects. Switching costs are low for single-unit rentals however, limiting pricing power.
The thesis could fail if: (1) non-residential construction enters a sustained downturn, (2) WillScot cannot refinance its large debt stack at reasonable rates, (3) the Mobile Mini integration fails to deliver expected synergies, (4) a major customer loss or fleet impairment, or (5) interest expense overwhelms operating income.
CEO Tim Boswell and the leadership team have delivered on the Mobile Mini merger integration, margin expansion, and operating cash flow improvement. Capital allocation has focused on debt reduction and organic fleet investment. Management holds moderate equity ownership, aligning interests with shareholders, though the high leverage strategy reflects an aggressive capital structure posture.
Modular space rental is a mature, fragmented industry benefiting from secular trends: construction prefers renting over owning to preserve capital, modular construction adoption is growing, and regulatory requirements for temporary space (e.g., safety, blast resistance) support demand. Cyclical exposure to non-residential construction is the primary risk.
At $26.24 WSC trades at 17.85x trailing adjusted EPS and 14.50x FCF, which is reasonable for a company with strong FCF generation but too rich given the 438% debt-to-equity ratio and negative GAAP net income. The three-scenario model values WSC between $22.10 (bearish) and $55.90 (bullish), with a base case of $37.00. The margin of safety is narrow at the current price given the leverage risk.
Source-backed data
Every metric below includes a source and last verification date.
| Metric | Value | Source | Last verified |
|---|---|---|---|
| Current price | $26.24 | Yahoo Finance | July 10, 2026 |
| Market cap | $4.749 billion | Yahoo Finance | July 10, 2026 |
| Enterprise value | $8.55 billion | Yahoo Finance | July 10, 2026 |
| Trailing P/E | 17.85x | Yahoo Finance | July 10, 2026 |
| Forward P/E | 24.15x | Yahoo Finance | July 10, 2026 |
| Revenue (TTM) | $2.27 billion | Yahoo Finance | July 10, 2026 |
| Net income (TTM) | -$67.92 million (GAAP) | Yahoo Finance | July 10, 2026 |
| Levered FCF (TTM) | $327.49 million | Yahoo Finance | July 10, 2026 |
| Total cash | $17.07 million | Yahoo Finance | July 10, 2026 |
| Debt-to-equity | 438.35% | Yahoo Finance | July 10, 2026 |
| EV/EBITDA | 14.77x | Yahoo Finance | July 10, 2026 |
| Dividend yield | 1.07% ($0.28 annual) | Yahoo Finance | July 10, 2026 |
| 52-week range | $14.91 - $31.88 | Yahoo Finance | July 10, 2026 |
| Beta | 1.32 | Yahoo Finance | July 10, 2026 |
| Q1 2026 revenue | $548.63 million | Yahoo Finance | July 10, 2026 |
| Q1 2026 net income | $38.85 million | Yahoo Finance | July 10, 2026 |
| Analyst consensus | $28.40 (Buy) | Yahoo Finance | July 10, 2026 |
| Employees | 4,700 | Yahoo Finance | July 10, 2026 |
This page is an informational research tool using AI analysis of publicly available data, not investment advice. All WSC stock analysis, forecast scenarios, technical levels, and trading strategy frameworks are based on data available as of July 12, 2026 and may change. Forecast scenarios are modeled outputs, not guarantees of future performance. Past performance does not guarantee future results. Always conduct your own research and consult a qualified financial advisor before making investment decisions. This content is for informational and educational purposes only.
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