BRO technical analysis

BRO Technical Analysis

Analysis date

August 4, 2026

Market

NYSE (USD)

Daily cutoff

August 3, 2026

Reliability

Passed

Informational use only. This page is not investment advice.

Data verification

BRO Data Verification

Checking the latest completed daily bar for date and closing-price consistency before indicators are calculated.

Symbol
BRO
Market
NYSE
Currency
USD (US Dollar)
Latest completed bar
August 3, 2026

Historical prices are adjusted for corporate actions when applicable. Date and closing-price consistency checks passed for the latest completed daily bar.

Validation seriesLatest CloseDateDifferenceStatus
Calculation series71.78August 3, 2026-Verified
Verification series71.78August 3, 20260.00%Verified

Bottom line

BRO Technical Analysis Summary

BRO technical analysis as of August 3, 2026 shows a recovering daily structure within a longer-term recovery. On the daily chart, Brown & Brown, Inc. closed at 71.78, above SMA20 (69.11), SMA50 (63.68), and SMA200 (70.56), with a 27.28% gain over the past 60 sessions, though it is still down 20.74% over the past 252 sessions and sits at 41.05% of its 52-week range. Daily RSI14 at 59.87 is firm without reaching overbought, while the daily MACD histogram at +0.08 is barely positive, suggesting momentum is stabilizing rather than accelerating. The weekly chart is constructive but less advanced: price at 70.40 is above SMA20 (63.27) yet below SMA50 (74.42) and SMA200 (80.99), with a bullish MACD crossover and a neutral RSI14 at 54.07. Volume is slightly below average on the daily chart and above average on the weekly chart, a mixed confirmation of the rebound.

Multi-timeframe dashboard

Multi-Timeframe Technical Dashboard

Comparing daily (2-year) and weekly (5-year) perspectives to identify aligned or conflicting signals.

Daily (August 3, 2026)

Trend
Mixed with an improving short-term structure. Price at 71.78 is above SMA20 (69.11, +3.87%), SMA50 (63.68, +12.72%), and SMA200 (70.56, +1.73%). However, SMA200 at 70.56 remains above SMA50 at 63.68, so the moving average stack is not yet in a full bullish alignment. The 60-bar return of +27.28% shows the recent recovery, while the 252-bar return of -20.74% reflects the longer-term decline that preceded it.
Momentum
Moderately bullish. RSI14 at 59.87 is in positive territory but below the 70 overbought threshold. MACD line at 2.09 is above the signal line at 2.00, with a positive histogram at 0.08. The histogram is near zero, indicating upward momentum is intact but flattening, so traders should watch for it to re-expand or turn negative.
Volatility
Moderate. ATR14 at 2.65 (3.69% of price) reflects a typical daily range for the stock. Bollinger Bands run from 64.43 to 73.78, and price at 71.78 trades in the upper half of the bands. Band width is normal, with no expansion or contraction signal.
Volume
Slightly below average. Latest volume of 2,551,900 is 88.0% of the 20-period average (2,899,180). The advance has not been accompanied by strong volume, which leaves room for caution about the sustainability of the move.

Assessment

The daily chart shows a recovery that has moved price back above SMA20, SMA50, and SMA200, a constructive change from the downtrend that dominated the past year. The main cautions are the moving average stack, where SMA50 remains below SMA200, and the near-flat MACD histogram, which suggests the current advance may be losing short-term strength. RSI14 at 59.87 is firm, and price sits below the 20-day high of 75.63, leaving room before the next resistance zone. Volume is slightly below average, so follow-through on higher participation would add conviction.

Weekly (July 27, 2026 week)

Trend
Mixed with a recovering medium-term bias. Price at 70.40 is above SMA20 (63.27, +11.28%) but below SMA50 (74.42, -5.41%) and SMA200 (80.99, -13.07%). SMA20 is rising while SMA50 and SMA200 are still declining, reflecting the gap between the recent rebound and the longer downtrend. The 60-bar return of -35.76% captures the depth of the intermediate decline, while the 252-bar return of +26.37% reflects the longer-term base.
Momentum
Neutral with a bullish crossover. RSI14 at 54.07 is in the middle of the neutral zone, indicating no directional stress. MACD line at -1.72 has crossed above the signal line at -3.82, producing a positive histogram at 2.10. The crossover is a constructive signal that suggests selling pressure has eased on the medium timeframe.
Volatility
Elevated. ATR14 at 4.74 (6.73% of price) reflects the wide weekly ranges that have accompanied the stock swings. Bollinger Bands run from 53.51 to 73.02, with price at 70.40 trading in the upper half. The wide band width keeps uncertainty high.
Volume
Above average. Weekly volume of 18,153,300 is 117.6% of the 20-week average (15,436,320), showing active participation in the recovery week.

Assessment

The weekly chart is constructive but has not confirmed a full reversal. Price is above SMA20 and the MACD has given a bullish crossover with a positive histogram, while RSI14 at 54.07 sits near neutral. The stock remains below SMA50 and SMA200, which act as overhead resistance, and its 52-week position of 37.90% shows it is still in the lower part of the yearly range. Above-average weekly volume during the rebound is a positive sign, but the medium-term averages still need to flatten or turn up to confirm the trend change.

Key indicators

BRO Key Technical Indicators

RSI, MACD, moving averages, ATR, and Bollinger Bands across daily and weekly timeframes.

IndicatorDailyWeekly
RSI (14)59.8754.07
MACD (12, 26, 9)2.09 / 2.00 / 0.08-1.72 / -3.82 / 2.10
ATR (14)2.65 (3.69%)4.74 (6.73%)
Bollinger Bands (20, 2)64.43 - 73.7853.51 - 73.02
SMA (20)69.1163.27
SMA (50)63.6874.42
SMA (200)70.5680.99

Price structure

BRO Price Structure and Returns

Price performance across multiple lookback periods and 52-week position.

MetricDailyWeekly
Current Price71.7870.40
1-Period Return+1.96%+4.05%
5-Period Return+2.98%+9.62%
20-Period Return+4.90%+3.44%
60-Period Return+27.28%-35.76%
252-Period Return-20.74%+26.37%
52-Week Low53.8153.81
52-Week High97.5897.58
52-Week Position41.05%37.90%

Key levels

BRO Support and Resistance Levels

Key price levels based on recent swing highs and lows across daily and weekly timeframes.

LevelDailyWeekly
20-Period High75.6375.63
20-Period Low64.8253.81
60-Period High75.63110.12
60-Period Low53.8153.81

Scenarios

BRO Technical Scenarios

Conditions, invalidation triggers, and what to watch for each scenario.

Bullish

Trigger

Price breaks and holds above the shared 20-day and 20-week high of 75.63 on above-average daily volume, with daily RSI14 pushing above 65 while weekly RSI holds above 50.

Invalidation

Price reverses and breaks below SMA20 (69.11 daily) on increasing volume, failing the recovery before reaching 75.63.

What to watch

Daily MACD histogram re-expanding above zero; weekly close reclaiming SMA50 (74.42); daily RSI holding above 60 without a sharp reversal.

Range-Bound

Trigger

Price oscillates between SMA20 support (69.11 daily, 63.27 weekly) and the 75.63 resistance zone marked by the 20-day and 20-week highs.

Invalidation

A decisive break above 75.63 with confirmed volume, or a breakdown below SMA20 (69.11 daily) with increasing bearish momentum.

What to watch

Daily MACD histogram flattening near zero; RSI14 oscillating in the 45 to 65 band; volume declining on rallies and rising on dips near support.

Bearish

Trigger

Price fails near the 75.63 resistance zone and closes below SMA20 (69.11), with daily RSI14 crossing below 50.

Invalidation

Price reclaims and holds above 75.63 on strong volume, negating the failed attempt.

What to watch

Daily MACD histogram turning negative; weekly RSI breaking below 45; a weekly close back below SMA20 (63.27).

Methodology

Methodology and Limitations

This technical analysis is calculated locally from adjusted OHLCV history. The daily series ends August 3, 2026, and the weekly series ends July 27, 2026 week. The latest completed daily bar is independently checked for date and closing-price consistency. Historical prices are adjusted for corporate actions when applicable. Indicators include Wilder RSI(14), MACD(12,26,9), SMA20/50/200, Wilder ATR(14), Bollinger Bands(20,2), relative volume, multi-period returns, and price-range levels. Support and resistance are descriptive zones, not guaranteed reversal points. Historical patterns do not predict future prices, and this page is not investment advice.

Frequently Asked Questions

This technical analysis is for informational and educational purposes only. It does not constitute investment advice, a recommendation, or a solicitation to buy or sell any security. Past performance and historical patterns are not guarantees of future results. All investments carry risk, including the potential loss of principal. Always conduct your own research and consult with a qualified financial advisor before making investment decisions.

Market data is checked for date and closing-price consistency before indicators are calculated. Data cutoffs: daily August 3, 2026, weekly July 27, 2026 week. Generated August 4, 2026.